Skynamo

A new name and brand for a field sales app business

Brief

The existing Honeybee-app brand had great traction in the South African market, with a proven track record within all its customer base, but the brand as a whole was not doing the company and the product any justice.

Simplr was approached to rebrand the company with the new name of Skynamo. We had carte blanche on the identity, colour palette imagery and fonts.

Solution

We did a competitor analysis within their existing field and developed a unique colour palette to set them apart from any of their competitors. Along with a refreshed colour palette we created a bespoke visual language system supported by a new image library and vector illustration bank.

Project Included

Brand Identity Design

Visual Identity

Corporate Stationery Collateral

PPT and Word Templates

Promotional Collateral

Brand Guidelines