Custom WordPress Development in Cape Town
What we doSimplr is a Cape Town based digital agency building custom WordPress websites for growing businesses across South Africa and internationally. We design and develop from scratch, so your site reflects your brand, fits how your team actually works, and performs where it counts: speed, search, and conversion.
What custom WordPress development actually means
Custom WordPress development means your website is designed and coded specifically for your business, rather than assembled from a pre-built theme. Every template, content block, and admin field is built around your brand, your content structure, and the way your customers move through the site.
The result is a website that is:
Our WordPress development services
We cover the full build, from strategy through to launch and ongoing support.
- Brand-led website design. We start with your brand. Visual identity, tone, and positioning inform the design system before a single line of code is written.
- Custom WordPress theme development. Hand-coded themes built on a modern stack. No Elementor, no Divi, no bloated page builders slowing your site down.
- WooCommerce development. Custom online stores with tailored product, checkout, and account flows for South African and international retailers.
- Headless WordPress builds. WordPress as a CMS with a decoupled front end, for teams that want the editing experience of WordPress with the performance of a modern framework.
- Website care and retainers. Monthly plans covering hosting advice, security, updates, backups, and ongoing design and development work.
- Migrations and rebuilds. Moving from Wix, Squarespace, Shopify, or an older WordPress build onto a properly structured custom site.
Why Cape Town and global businesses choose Simplr
We are a small, senior team. You work directly with the designers and developers building your site, not a layer of account managers.
- Design-first studio. We are recognised on Awwwards, and design quality is the baseline, not an upsell.
- Strategy before pixels. Every project starts with positioning, content structure, and user journeys.
- Built to be managed. Your team should not need a developer to update a homepage banner or add a case study.
- Local and remote. Based in Century City, Cape Town, working with clients across South Africa, the UK, Europe, and the US.
Our WordPress build process
1. Discovery and strategy
We map your goals, audience, content, and competitors. You leave this phase with a clear brief, sitemap, and scope.
2. UX and wireframes
Low-fidelity layouts focused on structure, hierarchy, and user flow before any visual design.
3. Visual design
Full design system and page designs in Figma, reviewed in rounds with clear feedback points.
4. Development
Custom theme build, CMS configuration, integrations, and performance optimisation.
5. QA and launch
Cross-browser, cross-device, and accessibility checks, followed by a managed launch and handover.
6. Support
Optional retainer for ongoing updates, new features, and performance monitoring.
Who we build for
We work with B2B companies, professional services firms, retailers, and funded startups, typically between R80k and R500k+ for a custom build. If you need a quick brochure site for under R30k, we are probably not the right fit, and we are happy to recommend someone who is.